Graphic design | web design | illustrations | logos | icons

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Yes, it's a lot of categories, each one could be a career focus alone.

Due to my particular expeerience, passions and interests, plus the opportunities I have been fortunate enough to have had in my career I had the great fortune of many opportunities to nurture my creative passions. When I started out on my design path I was using pen and paper and photoshop plus notepad to create layouts, wireframes, designs for web pages, landing pages, and that lead into icons, logos, illustration work. 

In this project for MZ SKIN for home page banner designs I used Figma as my design and layout tool of choice. I enjoy iterating through layouts and coming up with ideas and alternatives to give options.
During iterations I avoid perfectionism and focus on action to work through the ideas I have without pause and later look at polishing the elements. 

Puting together some layouts and design ideas and approaches that support the goals of the project campaign - working out some ad designs in preparation for animating these as social media ads.

Keeping to a simple design and layout to maximise viewer attention span and appeal to the target audience and client goals.